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How to measure the combination of brand and effect in corporate marketing

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There are only two measurement models for corporate marketing, either brand or effect, but I recommend a marketing measurement method that combines brand and effect.So, how does corporate marketing measure the combination of brand and effect?Finding its balance point is undoubtedly very important and not easy. Let’s take a look at the experience of our Chengdu Internet Company.

Large companies hope that brands will be deeply rooted in the hearts of the people. Taking the traditional daily necessities brand P&G as an example, it has many sub-brands. In the past, they spent money on TV advertising, or they could also see the P&G brand offline. However, with the development of society and the progress of the times, these are not known where to waste and where to effectively advertise, that is, less accurate advertising has become less appropriate.So now I see many sub-brands of Procter & Gamble, such as Pampers and Ole B All of us are making every effort to make Internet marketing.

Small and medium-sized enterprises use unique Internet marketing methods such as SEO、SEM It has achieved relatively good results, but from the perspective of marketing comprehensiveness, everyone also needs to know the brand. Otherwise, if there is no stickiness, it will cost a lot of marketing costs every time you acquire new customers. Therefore, brand loyalty is very important and can contribute many repeated purchase orders.

Brand and effect are indispensable. Appropriate marketing methods are needed for different companies or different stages of corporate development.

The above is "How to measure the combination of brand and effect" shared by Suyou Network and everyone. Thank you very much for reading this article patiently. We will provide you with more information on reference, use or learning and communication.We can also provide you with:Enterprise website construction, website imitation, website copying, imitation site, foreign trade website construction, foreign trade website construction, company official website productionFor services, our company serves customers with the service concept of "integrity, professionalism, pragmatism and innovation".If you need cooperation, please scan the code to consult, and we will serve you sincerely.

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