4 months new site, novices have a website experience and knowledge involved
I, a little grassroots webmaster born in the 1990s, came into contact with the website construction at the end of 2014, and it has only been more than half a year since.In the past six months, I have built three websites. The first two have died one after another due to various reasons and will not mention them anymore. The domain name of the website that I have been operating is created on March 2, 2015. With the registration time, I have been working for about 4 months. In a short 4 months, I have learned a lot of knowledge and gained a lot of insights.
I know that there is a big shot in the blogging industry named Lu Songsong, who is a role model for grassroots webmasters.Songsong Blog has always been a blog I follow. I have always been very busy with my job and get off work at 10 o'clock in the evening. Every night I take time to read out the articles posted by Songsong Blog in the early years.Although it has been a few years, some things are still very useful.Okay, I have been talking about it for so long, let’s talk about something.Let’s first look at some data, and then talk about my experience in building a website over the past 4 months. I hope it will be helpful to novice webmasters. Please show mercy to all the great people.
1.How to locate the website
Whether a website can succeed depends on its positioning first.A certain master said: Now seo It's quite profitable, earning tens of thousands of dollars a month.So, a wave of webmasters started to do it seo Sites, various seo All blogs are out. If you follow the trend, then I can only say that there is another garbage site on the Internet.We are afraid of blindly following the trend in everything we do. We should not think about what website we should do, but what website we can do.Take my website as an example: I personally like to collect it flac Format lossless music, every time I go to major lossless music forums to find resources, most of them need to reply before downloading, and most of them require paid registration. I just wonder, can I build a website to share my own collection of lossless music.And I have always insisted on sharing for free.Although those forums require paid registration, there are many active users every day, which means that this industry has great demands, and I only share what I have collected. flac The format is lossless music, focusing on one format, and cleverly avoiding the competition of those free websites.Because I personally like this, I don’t feel tired when I publish articles and share music every day.During this period, I also met some friends who like lossless music, which is also a reward.Therefore, I suggest that novices should do website things that are interesting to you or those that you are good at, and they should stick to your original intention of doing these things, so that your website can be content and distinctive.That sentence, let professionals do professional things.Don’t just run over when you see any industry that makes money. When you pass, there will be only leftovers and you won’t be able to eat it.
2.Things to note when building a website
(1)Whether to register: If you really plan to build a formal website seriously, I strongly recommend that you register the website. On the one hand, many large domestic advertising alliances, such as Baidu and Sogou, need to register the website.On the other hand, both domestic servers and hosts need to be registered.You really want to build a website, it won’t take you more than ten days.
(2)Program selection: A good source code can make your website work twice the result with half the effort.First recommendation for personal blogs WP and zblog，WP It is the most widely used blog system in the world, and zblog It should be the best blogging program in China. CMS Such things like Dreamweaver, Empire, etc. can be used.If you have to use WP or ZB Go and do it CMS， It's not impossible, it may take you to configure it for a long time to achieve a small CMS The system functions, so let professional programs make professional websites.There is another suggestion: no matter what program you choose, it is best that the program can generate full static or pseudo-static. On the one hand, it is beneficial to seo optimization.On the other hand, static or pseudostatic will load faster than dynamically with the same configuration.
(3)Server selection: Many novice sites like to use Hong Kong hosts or some free hosts to build websites to save money, and some do not require registration.Often, these free or cheap hosts have little performance and stability, the website loads slowly, and they are completely paralyzed if they are slightly higher in traffic or attacked.This is very unfriendly to the user experience. My personal habit is that if a website cannot load within 5 seconds, unless the article is important to me, I will close it directly.A new website cannot compare with the old website in terms of content. The only thing that can be done is to allow every user who comes to my website to enjoy a high-quality experience. I open faster than my peers' website, so naturally users like to come to my website.Therefore, I suggest that novices webmasters should choose a server one level higher than the configuration you expect.
(4)Content construction: It is said that content is king, and content must be original. Is simple original content really good?I think it is not. Take my website as an example. My content is basically copied from Baidu Encyclopedia and the download link is added at the end. Although Baidu is not included so quickly, users like my articles. To be precise, it is the download link of the article. It is the most useful to users. Often, people who browse my website will browse many articles and download songs, which makes my website bounce rate very low, and there are many old users. This is very good for search engines and it thinks your website is valuable.Therefore, the best criterion for whether an article is good or not is whether it is useful to the user.When all users are willing to spend time reading your articles, even if you don’t want to rank, the website ranking will go up by themselves.
3.How to promote a website
(1)External link construction: If a website does not have external links, it is an island of information, which every webmaster knows.A new website without external links will not only make it difficult for users to find your website, but even search engine spiders rarely crawl your website.As for my website, I have sent very few external links. In the early stage, I bought external links on Taobao, and only 100 yuan is hundreds of them. Some people may say, are those external links useful? Are they all garbage external links?I tell you that it is definitely useful in the early stage of the website. These external links may not bring you traffic or rankings, but their effect of attracting spiders is still quite good. For a new website, it is very necessary to often crawl spiders.If you are worried that a sudden increase in large amounts of external links will have a bad impact on your website ranking, you can buy it in small quantities and send it to full monthly.Now that Baidu's external link system has been upgraded, it is still impossible to guess what the external link will be in the future.No matter how the algorithm changes, the effect of this spider-induced spider still exists.
(2)Friend Link Construction: Friend Link is also a type of external link. Why do you want to talk about it alone? Because Friend Link is very important in this aspect, if you don’t do it well, you will be punished by Baidu.For the new website, I suggest that it is best to exchange 20-30 friendly links in the early stage, as too many affect your own weight.Some people say: The new site has no weight and no one changes it.In fact, you don’t care about it yourself. Now I use the Love Link tool of Love Station. It is new and has no restrictions on functions. It is recommended to be used by novice webmasters.I will say later on the reason why there is no need to change the chain artifact.When changing links in the early stage, don’t care about the weight of the other party or whether the content matches the content, because you are a new website and are not qualified to ask for so many requirements. As long as the content of the other party’s website is healthy and will be updated regularly, you can change links.After you have a certain weight, add high-weight websites or match contents and slowly replace low-weight websites.Friend exchanges should be gradually exchanged and you should not eat them in one go to become a fat man.It is strongly recommended not to purchase friendly links on Taobao. Most of the websites with friendly links export hundreds of links, which has no effect on improving your website's weight, but will increase your junk external links.
(3)Other promotions: Like QQ Promotion, blog promotion, forum promotion, mail promotion, postal promotion, etc. I have only done mail promotion, so I briefly talk about some experiences in mail promotion: mail promotion requires high-level accounts for Tieba, and when a low-level link is left, it will be automatically harmonious by Baidu Tieba. My website is a music site, so I followed more than 20 music Tieba in one go. After a long check-in, I finally reached level 7. So I crazily posted the website address with links, and then looked at the effect. I found that many links were deleted by the Tieba system, and also deleted by the poster and the bar team. After a few days of summary, I found that the Tieba backend likes content more. +The links and the content is long, so every time I reply, I add my comments and understanding of the content of the post, and then add a piece of website content and links. The post bar system no longer deletes the links, and the bar business has also reduced the crackdown and the links have been successfully retained.However, I found through Baidu statistics that the effect was not that good. Except for the fact that there was a little effect that day, the posts in the later period were so heavy that there was no effect at all.If I post for a long time, I will definitely not be able to bear it myself.Then, I found that there was a post bar that had a continuous effect. At that time, the main keywords of the website were Baidu search, the first place in the encyclopedia, and the second place was post bar. Through Baidu statistics, I found that a lot of traffic came from post bar. So, I entered this post bar and found that although this post bar was ranked very well and the inclusion speed was fast, the staff was not so active and basically in a state of no one to take care of. I casually applied a few posts and added links to my website, and dominated the first page of post bar. For a word with an index of more than 900, I entered this post bar and then entered my website through links. At that time, I could come from Baidu post bar for 300. PV， It's pretty good for a website that doesn't rank.Through my method, you can try to promote Baidu Tieba with some unpopular keywords. Because Baidu's own product rankings are excellent, it can bring a lot of traffic. Even in the next two months, I have never posted on Tieba, and I can still come here dozens of times every day PV Even hundreds.
4.The website is K Redemption
Perhaps due to the particularity of the industry, or perhaps what I did above is quite correct, the website has a good ranking in just 2 months, and can come from Baidu every day. IP， Baidu Black in May, many websites were K But my website does not seem to be affected. Until early June, the website love site entries continued to rise, and the traffic continued to rise, with the increase of more than 300. IP， Nearly 5,000 PV， In mid-June, the keywords of the website suddenly dropped, from the original 40 to only 7 left. Only then did I realize that something was wrong with the website. I carefully followed the other webmasters. K After checking the problem with my website, I finally found that the problem lies in the friendly links.Due to work time limitations, the 12-hour work day makes me have no time to exchange friendly links. My website friend link was a hosting service for a chain-changing artifact that I purchased in the early stage, but it was useless.Before and after payment are completely different. It is perfunctory to say that everything matches exactly and checks and updates regularly.After the website was hosted, I posted 30 friends links for about a month. I had a music station and gave me some jokes, pictures, and movies. There was no match for me. I contacted the customer service many times and did not change it. Later, I only went to my website to check it once every half month.Since it is hosting, I don’t care about the quality of the links, and the hosting restrictions do not allow me to move the links of the website at will.Until the website is K， I only found the problem. Many of the friendly links I exchanged for were websites that were often not updated, and the content was noisy, and some of them were often unopened.After discovering the problem, I immediately contacted the customer service of the chain change artifact and directly cancelled the hosting service. I did not mention refunds or anything else. I just thought it would be a mistake to learn from it.Then, I quickly downloaded a lot of junk friend links and exchanged more than 10 related links using the Ai Station's Ai Link toolkit.It was not until early July that I found that the keywords of the website were slowly rising, which showed that my redemption was effective.
The above is my experience and summary of a new site over the past 4 months, and nothing has been triggered in one day. W Traffic is just a growth path for grassroots webmasters, and I hope it will be helpful to you.
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